Exercise 2 : Ideation (Chin Weai Lin 0139153)



Link To Canva:

https://www.canva.com/design/DAGtIzZ97Cc/QuCDaCw0rs0GXLZ00NQYyw/edit?utm_content=DAGtIzZ97Cc&utm_campaign=designshare&utm_medium=link2&utm_source=sharebutton


Logo

















Booth Concept 



Product 1 



Product 2


 Personal Reflection

The hardest part was designing the logo and thinking of a product that matched our theme. The logo had to clearly reflect both the concept and the product, so I explored different platforms for ideas.

“Lu Lu Honey Lemon Juice,” was inspired by combining “Lululemon” and a healthy drink to attract attention. Through the mind map, I learned how honey and lemon benefit our health.

“Bing Bing Boom” is based on bingfen, a traditional Chinese jelly dessert. Bingfen is light, refreshing, and perfect as an after-meal treat, especially since it’s rarely seen at campus events. Researching bingfen showed me how this dessert has been preserved for centuries.

This mind map assignment taught me that eating and drinking healthily is important and that creative ideas can be meaningful.




Reference List 

Cigelske, T. (2024). The Story of Moana: Journey of Water - Tim’s Travels - Medium. Medium. Available at: https://medium.com/tims-travel-tips/the-story-of-moana-journey-of-water-387a99b18fdb

David, P. (2025). 171 Top Moana Quotes (with Explanation) - Life Success Journal. Life Success Journal. Available at: https://lifesuccessjournal.com/moana-quotes/ 

Delaney, J. (2020). Lemon Honey Water - LEMON AND HONEY WATER BENEFITS. Positive Pranic. Available at: https://positivepranic.com/lemon-and-honey-water-benefits-how-i-make-my-lemon-honey-water-according-to-ayurveda/

Desk, T.L. (2024). 5 Reasons to start the day with good-old Honey-lemon water. The Times of India. Available at: https://timesofindia.indiatimes.com/life-style/food-news/5-reasons-to-start-the-day-with-good-old-honey-lemon-water/articleshow/113025163.cms

Endicott, A. (2023). Bingfen: The Chinese Ice Jelly That’s Delightfully Thirst-Quenching. The Daily Meal. Available at: https://www.thedailymeal.com/1319930/bingfen-chinese-ice-jelly-delightfully-thirst-quenching/.

Katherine, K. (2021). 3 Life Lessons You’ll Learn From Disney’s Moana #Moana. Mrs. Kathy King. Available at: https://mrskathyking.com/3-life-lessons-youll-learn-disneys-moana-moana/.

Porter, J. (2018). Beat the Summer Heat With These Sichuan Hot Weather Eats. Chengdu Food Tours. Available at: https://chengdufoodtours.com/beat-the-heat-with-these-summer-eats/ 

Wang, C. (2025). recipe: ice jelly (bing fen) with brown sugar syrup. Substack.com. Available at: https://noodlingaround.substack.com/p/recipe-ice-jelly-bing-fen-with-brown 

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